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How the Homeless Can Generate More Revenue

  • November 1, 2013

I tend to encounter a lot of homeless people since I work near the beach in Santa Monica. They are a part of the community.  But homeless people share a lot more with my local clients than just geography. Homeless…

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Are You A Revenue Snob?

  • October 1, 2013

Revenue Snobs make more money – that’s conclusion I drew according to a recently published article “The Science of Snobbery” There have been many studies published on how so called neighborhood “wine snobs”, when confronted in blind tastings, still often…

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Are You Too Fearful to Increase Your Revenues?

  • September 1, 2013

Here’s a quick two-question quiz that I bet few of you will get right: Which company developed the first personal computer? Which company invented the first digital camera? Believe it or not, Xerox developed the first personal computer, the Alto,…

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A Revenue Generating Secret – from a Law Firm!

  • July 1, 2013

Try to guess the most visited law firm web site in the world today.  It’s not Baker McKenzie (#1 in worldwide revenues at $2.3B), or DLA Piper (#2 worldwide), and definitely not LA’s biggest firm, #4 worldwide Latham and Watkins,…

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How To Make More Money Without Changing A Thing

  • May 1, 2013

Acorda Therapeutics just announced that a drug that generated $266 million last year in revenues from helping patients with MS might now be useful for patients who suffered strokes.  And, they are commencing research to see if the same drug…

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Are You in the Right Business?

  • March 1, 2013

I recently read an article claiming that McDonalds was not in the fast food business, but was in the real estate business.  The company buys locations and leases them to franchisees, using fast food as a way of ensuring stable…

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